Keenan George

Growth skill

Local Service Lead Loop

Connect ads, landing pages, calls, forms, CRM stages, and weekly reporting.

When to use it

Run this when the system feels noisy.

One clearer loop from spend to lead to booked next step.

The team cannot tell which channel created a lead.

Calls and forms live in separate reports.

The CRM does not show campaign source.

Weekly reporting takes too long.

Checklist

Check the path before adding more tools.

  • List the main lead sources.
  • Check tracking on calls, forms, and booking links.
  • Pass source fields into the CRM.
  • Create a weekly view for spend, leads, and booked next steps.
  • Write one action from the weekly report.

Walkthrough

A simple way to run the skill.

This is the operating path before any deeper build work starts.

Step 1

Build the loop

  • Track the action.
  • Pass the source.
  • Report the result.
  • Pick the next action.

Source skills

Open the source behind this checklist.

Use the install command, repo, marketplace page, or local source path before running the workflow.

Source repoInstalled hereInstall command

seo-audit

2 sources

Check ads, creative, budgets, and signal quality before more money goes out.

Install

npx skills add coreyhaines31/marketingskills --skill seo-audit

Source path

~/.agents/skills/seo-audit/SKILL.md
1 more source
~/Developer/pro-service-mechanical-stoon/.agents/skills/seo-audit/SKILL.md
Source repoInstalled hereInstall command

page-cro

Research the market, shape the offer, prepare the work, and decide what matters next.

Install

npx skills add coreyhaines31/marketingskills --skill page-cro

Source path

~/.agents/skills/page-cro/SKILL.md

Related stack

Tools that help run this skill.

Google Ads logoAds

Google Ads

Use it for high-intent search demand when the business can answer calls and follow up fast.

LeadSimple logoCRM

LeadSimple

Use it when a property management or local service team needs cleaner lead stages and follow-up.

GA4 logoAnalytics

GA4

Use it as the baseline view for traffic, events, and landing page behavior.

Zapier logoAutomation

Zapier

Use it for simple form, CRM, calendar, and alert handoffs when speed matters.

DataForSEO logoSEO data

DataForSEO

Use it for search data, keyword checks, and ranking workflows that need an API.